Energy advice: how to tailor it to context?
Energy advice involves guidance for your target group that is specific to situation and actions that can be taken. Advice is interactive and can help to remove or reduce the following problems:
- Lack of knowledge, skills and attention
- Lack of personalised and context-relevant information in the right time and place
Advice can help both to change routine and habitual behaviour and to trigger energy efficiency investments.
When the organization providing advice is trusted, impartial and tailored to the target group
When people have the means to follow up on the advice
When advice builds on clients’ needs and offers multiple benefits
When advice can be provided on multiple problems and solutions (e.g., technologies) in one place
► Make sure you have the appropriate social and technical skills to provide advice
► It may be difficult to bridge the gap between advice and implementation (so that advice is actually followed)
► In order to maintain funding, you need to show evidence of the effectiveness of your advice
Template / Checklist: